{"id":61234,"date":"2024-02-01T06:59:38","date_gmt":"2024-02-01T06:59:38","guid":{"rendered":"https:\/\/hortiagrinext.com\/hanasia\/?p=61234"},"modified":"2024-02-01T12:03:55","modified_gmt":"2024-02-01T12:03:55","slug":"introducing-horti-agri-next-han-asia-2025-elevating-the-horticultural-and-agricultural-trade-platform-for-asia","status":"publish","type":"post","link":"https:\/\/hortiagrinext.com\/hanasia\/introducing-horti-agri-next-han-asia-2025-elevating-the-horticultural-and-agricultural-trade-platform-for-asia\/","title":{"rendered":"Introducing Horti Agri Next (HAN) Asia 2025: Elevating the Horticultural and Agricultural Trade Platform for Asia"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.0&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;90deg&#8221; background_color_gradient_stops=&#8221;#9eb85c 2%|#9eb85c 20%|rgba(0,0,0,0) 20%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; 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quote_font=&#8221;Playfair Display||on||||||&#8221; quote_text_color=&#8221;#404040&#8243; quote_line_height=&#8221;1.2em&#8221; header_font=&#8221;|700|||||||&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_color=&#8221;#000000&#8243; header_3_font=&#8221;|700|||||||&#8221; header_3_text_color=&#8221;#000000&#8243; header_4_letter_spacing=&#8221;12px&#8221; header_5_font=&#8221;|300|||||||&#8221; header_5_text_color=&#8221;#bfbfbf&#8221; header_5_letter_spacing=&#8221;12px&#8221; header_6_font=&#8221;|700|||||||&#8221; header_6_letter_spacing=&#8221;12px&#8221; module_alignment=&#8221;left&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;29px|||||&#8221; quote_font_size_tablet=&#8221;&#8221; quote_font_size_phone=&#8221;&#8221; quote_font_size_last_edited=&#8221;on|desktop&#8221; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>VNU Exhibitions Asia Pacific, renowned for its expertise in organizing successful trade fairs and conferences in Southeast Asia, is thrilled to announce the launch of HAN ASIA 2025, a trade exhibition dedicated to Horticulture and Agriculture that covers the entire supply chain.<\/p>\n<p><span>With the strategic re-branding of horticultural and agricultural exhibitions in Asia, VNU Exhibitions Europe and VNU Exhibitions Asia Pacific are positioned as the leading and complete Seed to Food trade hub for Asia Pacific and beyond. With the launch of HAN Asia, VNU Exhibitions Asia Pacific simultaneously introduces regional satellite events in the countries of Vietnam (May 2024) and Indonesia (September 2025), co-locating the events under the name HAN Select, with the successful livestock trade shows of the ILDEX Series. <\/span><\/p>\n<p><span>The new international platform for Asia, HAN Asia, will be held <\/span>during <span>March 12-14, 2025 at IMPACT, Bangkok, Thailand, parallel to VIV Asia 2025, focusing on the latest products, innovations, and advance<\/span>s<span> in the fields of horticultural food production, landscaping, controlled environment practices, environmental conservation, arable land planting, harvesting, and processing of crops, as well as land and water resources management and new enhancing technologies. The fusion of HAN Asia and VIV Asia creates Asia&#8217;s largest Agri-food trade fair\u2014a powerful collaboration of innovation and excellence.<\/span><\/p>\n<p><span>HAN Asia follows the success of HAN MEA 2023 that took place in Abu Dhabi, UAE from November 20-22, 2023, in co-location with VIV MEA 2023 and was organized by VNU Exhibitions Europe. With 10,080 visitors from 113 countries and nearly 500 exhibitors from around 50 nations, the events showcased the global interconnectivity of the animal husbandry and the agribusiness industry. Spanning five halls at Abu Dhabi&#8217;s ADNEC venue, the exhibitions covered over 17,500 sq.m. of space, drawing attendees not only from the UAE, but also from countries such as Egypt, Iraq, Iran, Pakistan, and Saudi Arabia. The remarkable 67% interest overlap between the co-located events underscored the dynamic networking and information exchange that characterized this triumphant showcase.<\/span><\/p>\n<blockquote>\n<p>\u201cHAN MEA was a testament to our commitment to promoting innovation and collaboration within the agricultural and horticultural sectors in the Middle East and Africa and across the different regions in which we operate. Our decision to extend this initiative to Asia with HAN Asia and the satellite HAN Select events stems from the positive impact witnessed in the MEA region and the growing potential we see.\u201d\u00a0<\/p>\n<\/blockquote>\n<p><span>stated Ms. Birgit Horn, Managing Director of the Agrifood Portfolio of VNU Exhibitions Europe.<\/span><\/p>\n<p><span>\u201cSince the first launch of Horti Asia in 2012, we have always been fully committed to the horticultural industry, its community, <\/span>and <span>its professionals and experts, while working closely together and supporting the development of Asia\u2019s horticultural industry.\u00a0 We also introduced Agri Asia in 2015 in order to cover the entire supply chain. In close collaboration with the industry, we work hard and <\/span>are <span>eager to be the premier platform and our mission for Thailand and Asia will continue\u201d said Ms. Panadda Kongma, Vice President Business, VNU Exhibitions Asia Pacific.<\/span><\/p>\n<p><span>\u201cThe decision to rebrand and launch HAN Asia 2025 has been made as the horticulture and agricultural sectors are fundamental pillars of the company\u2019s strategic roadmap and our global direction. We are thrilled to introduce the launch of this new brand at our home base and the ideal gateway to Asia, Bangkok, Thailand.\u00a0 HAN Asia 2025 will continue to bring opportunities, innovations, solutions and knowledge from around the world to Asia\u201d added Mr. Igor Palka, Managing Director, VNU Exhibitions Asia Pacific.<\/span><\/p>\n<p><span>For more information on HAN Asia, taking place March 12-14, 2025, at IMPACT, Bangkok, Thailand, visit our website at <a href=\"http:\/\/www.hortiagrinext.com\">www.hortiagrinext.com<\/a>. <\/span><\/p>\n<p><span>\u00a0<\/span><\/p>\n<p><strong><span>Upcoming Calendar:<\/span><\/strong><\/p>\n<p><strong><span>HAN Select Vietnam<\/span><\/strong><span>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 May 29-31, 2024 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Ho Chi Minh City, Vietnam<br \/><\/span><strong><span>HAN Asia<\/span><\/strong><span>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 March 12-14, 2025 \u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Bangkok, Thailand\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <br \/><\/span><strong><span>HAN Select Indonesia<\/span><\/strong><span>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0September 17-19, 2025\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Jakarta, Indonesia<br \/><\/span><strong><span>HAN MEA \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span><\/strong><span>November 25-27, 2025\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Abu Dhabi, UAE<\/span><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>About Horti Agri Next Asia (HAN Asia)<br \/><\/strong>HAN Asia is the Horti Agri Next hub edition tailored specifically for the Asian market, showcasing the latest in horticultural food production, landscaping, controlled environment practices, environmental conservation, and agriculture. HAN Asia brings together industry professionals and experts from across Asia and around the world. Join us at HAN Asia to explore the forefront of the Asian horticultural and agricultural industries. For more details, please visit the official website at <span><a href=\"http:\/\/WWW.HORTIAGRINEXT.COM\">WWW.HORTIAGRINEXT.COM<\/a><\/span>.<\/p>\n<p><strong>VNU Exhibitions Asia Pacific \u00a0\u00a0<br \/><\/strong>VNU Exhibitions Asia Pacific is part of VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai, Bangkok and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In Southeast Asia, Jaarbeurs formed a Joint Venture with TCC Group, a leading corporate conglomerate in the fast-growing region. From its business hub located in Bangkok, VNU Exhibitions Asia Pacific covers all key exhibition markets in Southeast Asia. | www.vnuasiapacific.com<\/p>\n<p><strong>About VNU Exhibitions Europe \u00a0\u00a0<br \/><\/strong>VNU Exhibitions Europe is a subsidiary company of Royal Dutch Jaarbeurs with its base in Utrecht, at the heart of the Netherlands and only 30 minutes from Amsterdam. The VNU Exhibitions Europe office is located within the extensive Jaarbeurs complex.\u00a0 The international team is wholly involved in the agrifood sector, focusing on the organization of worldwide industry events such as VIV, Horti Agri Next and AgriBITs. VNU\u2019s Utrecht team organizes shows in the Netherlands, the United Arab Emirates, China, Thailand, Turkey and Africa. For more information, visit <span>www.vnueurope.com<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;30px|30px|30px|30px|true|true&#8221; border_width_left=&#8221;1px&#8221; border_color_left=&#8221;#bfbfbf&#8221; border_width_left_tablet=&#8221;0px&#8221; border_width_left_phone=&#8221;&#8221; border_width_left_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Press Contact:\u00a0 <\/strong><\/p>\n<p>Mrs. Saengtip Techapatiphandee, Marketing &amp; Communications of VNU Asia Pacific<\/p>\n<p>Email: <span><a href=\"mailto:saengtip@vnuasiapacific.com\">saengtip@vnuasiapacific.com<\/a><\/span> | Tel.: +662 111 6611 Ext.330 | <span><a href=\"http:\/\/www.vnuasiapacific.com\">www.vnuasiapacific.com<\/a><\/span>\u00a0<\/p>\n<p><a href=\"https:\/\/hortiagrinext.com\/wp-content\/uploads\/2024\/01\/Introducing-HAN-ASIA-2025-press-release-Final-proof.docx\">Download in Word (English)<\/a><br \/><a href=\"https:\/\/hortiagrinext.com\/wp-content\/uploads\/2024\/01\/Introducing-HAN-ASIA-2025-Thai-press-release-Final-proof.docx\">Download in Word (Thai)<\/a><br \/><a href=\"https:\/\/hortiagrinext.com\/wp-content\/uploads\/2024\/01\/Introducing-HAN-ASIA-2025-press-release-Final-proof.pdf\">Download in PDF (English)<\/a><br \/><a href=\"Introducing%20HAN ASIA 2025 - Thai press release - Final proof\">Download in PDF (Thai)<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.24.0&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(255,255,255,0.72) 0%|rgba(255,255,255,0.34) 100%&#8221; background_color_gradient_start=&#8221;rgba(255,255,255,0.72)&#8221; background_color_gradient_end=&#8221;rgba(255,255,255,0.34)&#8221; background_image=&#8221;https:\/\/hortiagrinext.com\/hanasia\/wp-content\/uploads\/sites\/3\/2024\/01\/man2.jpg&#8221; parallax=&#8221;on&#8221; min_height=&#8221;709px&#8221; background_color_tablet=&#8221;#f7f2e8&#8243; background_last_edited=&#8221;off|tablet&#8221; background_enable_color_tablet=&#8221;on&#8221; background_enable_image_tablet=&#8221;off&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; header_text_color=&#8221;#ffffff&#8221; header_2_text_color=&#8221;#000000&#8243; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: left;\">More Posts<\/h2>\n<p>[\/et_pb_text][et_pb_blog fullwidth=&#8221;off&#8221; posts_number=&#8221;3&#8243; include_categories=&#8221;32&#8243; excerpt_length=&#8221;150&#8243; offset_number=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; border_width_all=&#8221;0px&#8221; box_shadow_style=&#8221;preset3&#8243; box_shadow_blur=&#8221;31px&#8221; box_shadow_spread=&#8221;0px&#8221; box_shadow_color=&#8221;rgba(0,0,0,0.2)&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>VNU Exhibitions Asia Pacific, renowned for its expertise in organizing successful trade fairs and conferences in Southeast Asia, is thrilled to announce the launch of HAN ASIA 2025, a trade exhibition dedicated to Horticulture and Agriculture that covers the entire supply chain. With the strategic re-branding of horticultural and agricultural exhibitions in Asia, VNU Exhibitions [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":61236,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"2880","footnotes":""},"categories":[45],"tags":[],"class_list":["post-61234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"_links":{"self":[{"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/posts\/61234","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/comments?post=61234"}],"version-history":[{"count":0,"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/posts\/61234\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/media\/61236"}],"wp:attachment":[{"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/media?parent=61234"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/categories?post=61234"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hortiagrinext.com\/hanasia\/wp-json\/wp\/v2\/tags?post=61234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}