BIRGIT HORN APPOINTED MANAGING DIRECTOR VIV WORLDWIDE
17 May, 2022 – Utrecht, the Netherlands
Birgit Horn (49) has been appointed as the new Managing Director of VIV worldwide. Based in the head office in Utrecht, Mrs. Horn will officially start on August 1, 2022.
She will contribute to enlarge the VIV worldwide network on all measures with regards to exhibitors, visitors and partner development and also further strengthen the worldwide reach of the VIV show portfolio.
Horn has a vast experience of 25 years working in the exhibition industry. She has worked in different leadership positions with Messe Düsseldorf GmbH, a key player in the sector.
As Director, Horn was recently responsible for two world leading trade shows with global reach counting a base of around 3.200 exhibitors. In her tenure she has developed new trade fair and conference formats, expending industry segments in Germany, India as well as in Turkey.
As the new Managing Director of VIV worldwide, Brigit Horn will succeed Heiko M. Stutzinger, who recently became COO of Royal Jaarbeurs | VNU Group.